Master the Art of Salon Growth

Free guides, video walkthroughs, and masterclasses curated by industry experts to help you scale operations, automate staffing, and double booking rates.

12+ Video Walkthroughs
50+ Guides & Courses
4.9★ Academy Rating
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Video Demos
Marketing & Booking
Operations & Staff
Finance & Taxes
Success Stories

Popular Guides & Walkthroughs

Step-by-step videos, masterclasses, and resources

Showing 12 resources
Platform Tour
5:12 Video Demo

Zelzoni 5-Minute Platform Tour

Explore client calendars, automated scheduling widgets, staff performance rosters, and custom payouts.

5m Beginner
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SEO Playbook 15 Min Read Marketing

Ultimate Salon SEO Playbook

Rank #1 in Google local search and attract high-value walk-ins automatically.

15m Beginner
Free Guide
Calendar & Scheduling
3:45 Video Demo

Calendar & Scheduling Walkthrough

Deep dive into daily booking management, color coding, slot blocking, and automated staff booking links.

3:45 Beginner
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Staff Commission Structures 4 Modules Operations

High-Retention Staff Commission Structures

Structure fair and competitive commission splits that motivate stylists and boost profit margins.

45m Intermediate
Mini-Course
Client Retention & Marketing
4:10 Video Demo

Client Retention & Marketing Tools

A step-by-step guide to setting up automatic birthday texts, membership sales, and discount blasts.

4:10 Intermediate
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Client Retention Strategies 12 Min Read Client Experience

Client Retention Strategies for Stylists

Re-booking templates and follow-up sequences that convert one-time visitors into lifelong clients.

12m Beginner
Free Guide
Point of Sale & Payments
2:50 Video Demo

Point of Sale & Payments Setup

Learn how to connect card readers, configure checkout tipping, issue receipts, and track refunds.

2:50 Beginner
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Accounting & Tax Optimization 8 Modules Finance

Salon Accounting & Tax Optimization

Take control of your cash flow, manage seasonal variations, and legally minimize salon tax liability.

1h 30m Advanced
Premium Course
Custom Reports & Analytics
5:05 Video Demo

Custom Reports & Analytics

Unlock insights on staff performance payouts, inventory levels, margins, and sales metrics.

5:05 Advanced
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Instagram Booking 18 Min Read Marketing

Instagram Booking & Social Strategies

Optimize your Instagram profile, write engaging copy, and convert followers directly into bookings.

18m Intermediate
Free Guide
Customer Spotlight: Aura Wellness
3:15 Success Story

Customer Spotlight: Aura Wellness

See how a premium boutique spa migrated to Zelzoni and cut booking admin work by 15 hours a week.

3:15 Beginner
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Inventory Control Systems 5 Modules Operations

Automated Inventory Control Systems

Set up automated tracking, purchase orders, and stock indicators to eliminate stockouts and wastage.

55m Advanced
Mini-Course
Multi-Location Settings
6:30 Video Demo

Multi-Location Settings Walkthrough

Configure global scheduling, staff access rules, regional tax, and unified business reports.

6:30 Advanced
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